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Instapage: A Powerful Landing Page Builder for Digital Marketing and Online Sales

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Digital Marketing: The Neanderthal’s Dilemma

During the Stone Age, when enterprising Neanderthals had something to trade, they would advertise by drawing images on cave walls. And these oldest examples of ancient marketing campaigns continued to evolve. After all, advertising your products and services, attracting customers, and making a successful sale, are the end goals of every business. But to survive we must adapt. And the Neanderthals didn’t have a digital marketing landing page builder.

Fast-forward 50,000 years to 2019 and we find ourselves at the dawn of the Digital Age. We’ve moved out of our caves and into our computers. Our cave-painting advertisements have been transformed and translated into print ads, radio ads, and television ads. And the next evolution is already taking place. Business is Online and Digital Marketing is revolutionizing the advertising and sales industry.

And as more and more businesses migrate online, enterprising entrepreneurs need cutting-edge resources to ensure success in a highly competitive digital marketplace. Just as with the Neanderthals, businesses must evolve quickly or die. To do so, they must take advantage of the digital tools readily available online. After all, the goal is still to achieve success in the 3 critical areas of Sales:

Instapage – A Powerful Landing Page Builder

What is a landing page? A landing page is a virtual storefront or promotional page. Traditionally, when you advertise a business or product in print, radio, or television, your ad will direct customers to your physical store, be it in a cave or a mall.

In digital marketing, when you advertise online, your digital advertisement will direct customers to a virtual storefront or promotional page, i.e. a website or a unique webpage. A landing page is a standalone webpage, disconnected from a website’s navigation, created for the sole purpose of convincing a visitor to act (to sign up, buy, download, etc.).

Landing pages are extremely powerful digital marketing and online sales tools. They allow businesses to advertise products on the internet, attract and engage customers digitally, and sets up a successful online sale. Instapage is the industry-leading landing page platform for online businesses, and digital marketing and internet sales professionals.

The Instapage Digital Marketing Mission

The goal of Instapage is to lower the cost of acquiring customers online and to maximize customer conversion rates and the effectiveness of online advertising and sales.

The Value of a Landing Page Builder

Businesses are spending billions of dollars each year on paid advertising through platforms like Google Adwords and Facebook. By sending their traffic to personalized landing pages, marketers can increase their conversions and offer their customers the best experience.

Instapage is the most efficient solution to create, collaborate, publish, integrate, and optimize landing pages, maximizing the ROI on advertising dollars.

Landing Page Builders

Any business wanting to achieve more revenue through online advertising should be using Instapage.

Instapage Features

Instapage makes your digital marketing more effective by providing all of the features your team needs to turn clicks into more conversions.

Instapage Digital Marketing Products

Instapage Plans

CLICK HERE for a FREE 14-Day trial of Instapage!

If you like this article, check out the other articles from my “Building an Online Business” series. Also, if you like commentary and analysis on current affairs, check out my pieces on Martial Arts, The History of Reggae Music, and Marijuana in South East Asia. Please check back weekly for more thought-provoking and informative pieces.

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